Workflow
五芳斋(603237):2024年年报点评:24年销售承压,毛利率有所改善

Investment Rating - The report maintains a "Buy" rating for the company [5] Core Views - In 2024, the company reported a revenue of 2.251 billion yuan, a year-on-year decrease of 14.57%, and a net profit attributable to shareholders of 142 million yuan, down 14.24% year-on-year [1] - The company plans to distribute a cash dividend of 5 yuan per 10 shares, totaling 97 million yuan, which accounts for 101.81% of the net profit attributable to shareholders for 2024 [1] - The company is focusing on improving profitability and optimizing store quality by closing 86 inefficient stores, resulting in a total of 476 stores by the end of 2024 [2] Revenue and Profitability - The revenue breakdown for 2024 shows that the rice dumpling series generated 1.579 billion yuan, down 18.64%, while the mooncake series saw a slight increase in revenue to 236 million yuan, up 3.46% [2] - The overall gross margin for 2024 improved to 39.05%, an increase of 2.66 percentage points year-on-year, primarily due to a decrease in raw material costs and product structure optimization [3] - The net profit margin for 2024 remained stable at 6.31%, while the net profit margin excluding non-recurring items increased by 0.31 percentage points to 5.79% [3] Future Earnings Forecast - The net profit forecasts for 2025 and 2026 have been revised down to 167 million yuan and 180 million yuan, respectively, reflecting a decrease of 7.9% and 11.6% from previous estimates [3] - The report introduces a new forecast for 2027, estimating a net profit of 192 million yuan, translating to an EPS of 0.84, 0.91, and 0.97 yuan for 2025, 2026, and 2027, respectively [3] Valuation Metrics - The current stock price corresponds to a P/E ratio of 24, 22, and 21 for the years 2025, 2026, and 2027, respectively [3] - The report indicates that the company is actively expanding its customer base by collaborating with various channels, including Sam's Club and Hema [3]