SERES(601127) 天风证券·2025-04-24 08:23Investment Rating - The report gives an initial rating of "Buy" for the company with a target price of 167.70 RMB, compared to the current price of 129.39 RMB [7]. Core Insights - The company achieved significant revenue growth in 2024, with total revenue reaching 145.18 billion RMB, a year-on-year increase of 305.04%, and a net profit of 5.95 billion RMB, marking four consecutive quarters of profitability [1][18]. - The sales volume of the company's new energy vehicles reached 427,000 units in 2024, representing a year-on-year increase of 182.8% [1][18]. - The partnership with Huawei has strengthened the company's core advantages in smart technology, enhancing both product and channel capabilities [2][32]. Summary by Sections Brand Transformation and Performance Improvement - The company has undergone a significant transformation, focusing on smart technology and new energy vehicles, leading to a substantial turnaround in performance [15]. - The collaboration with Huawei has been pivotal, with the launch of the AITO brand and models like the M5, M7, and M9 driving sales growth [15][18]. Deep Cooperation with Huawei - Huawei has empowered the product side with its ADS 3.0 technology, enhancing the smart driving experience and enabling features like "nationwide driving" [2][39]. - The channel side has also been transformed, with the establishment of a unified sales and service team to improve customer experience and operational efficiency [43]. High-End Positioning of AITO - The AITO brand is strategically positioned in the high-end market, capitalizing on the growing demand for luxury electric vehicles in China [50][53]. - The introduction of new models and upgrades, such as the M7 and M9, has contributed to the brand's upward trajectory in the market [55][59]. Growth Opportunities from Marginal Changes - The upcoming launch of the M8 model in the 350,000 to 450,000 RMB price range is expected to enhance the product matrix and drive sales growth [4]. - The company is expanding its international presence with the establishment of an overseas electric vehicle company, aiming to tap into global markets [4][22]. Financial Forecast and Valuation Analysis - The company is projected to achieve net profits of 10.96 billion RMB, 13.90 billion RMB, and 16.86 billion RMB for the years 2025 to 2027, respectively [4]. - Based on a 25X PE ratio for 2025, the target market value is estimated at 273.92 billion RMB, indicating a potential upside of 29.6% [4].