Zhejiang Meida(002677) GOLDEN SUN SECURITIES·2025-04-27 13:17Investment Rating - The report maintains a "Buy" investment rating for the company [6]. Core Views - The integrated stove industry is under pressure, leading to a decline in the company's profitability. In 2024, the company achieved total revenue of 877 million, down 47.54% year-on-year, and a net profit attributable to shareholders of 110 million, down 76.21% year-on-year [1][3]. - The company's gross margin decreased to 40.69% in 2024, a decline of 6.41 percentage points year-on-year, and the net profit margin fell to 12.46%, down 15.3 percentage points year-on-year [1][2]. - The report highlights the challenging market conditions, including a 30.6% year-on-year decline in the integrated stove market retail sales in China, with online sales down 38.84% [2]. Financial Performance Summary - For 2024, the company reported total revenue of 877 million, a decrease of 47.5% compared to 2023, and a net profit of 110 million, down 76.2% year-on-year [5]. - The forecast for 2025-2027 projects net profits of 128 million, 137 million, and 144 million respectively, indicating year-on-year growth rates of 16.1%, 7.0%, and 5.1% [3][5]. - The earnings per share (EPS) for 2024 is projected at 0.17, with a gradual increase to 0.22 by 2027 [5]. Industry Overview - The integrated stove industry is experiencing a downturn due to the real estate market's adjustment and a shift in consumer spending patterns, which favors lower-priced products [2]. - In contrast, the dishwasher market shows resilience, with a 17.2% year-on-year growth in retail sales in 2024, indicating a potential area of opportunity [3].