Investment Rating - The investment rating for the company is "Buy" (maintained) [1] Core Views - The company's 2024 performance exceeded expectations, with total revenue of 2,548.38 million yuan (up 32.63% year-on-year) and net profit attributable to shareholders of 682.94 million yuan (up 67.64% year-on-year) [5] - The strong performance is attributed to the effective development of its own brand, new growth driven by R&D, and improvements in operational efficiency and product quality [5] - The company plans to distribute a cash dividend of 5.0 yuan for every 10 shares and to increase capital by 3 shares for every 10 shares held [5] - The gross margin for 2024 was 39.35%, an increase of 5.74 percentage points year-on-year, and the net margin was 26.80%, an increase of 5.6 percentage points year-on-year [5] - The company has successfully expanded its "store-in-store" model, with over 500 MOTO Gallery stores in the U.S. and 24 in Canada, enhancing brand influence and sales stability [5] Summary by Sections Financial Performance - In Q4 2024, the company achieved revenue of 699 million yuan (up 49.78% year-on-year) and net profit of 252 million yuan (up 197.20% year-on-year) [5] - Revenue from smart electric sofas, smart electric beds, and smart furniture accessories grew by 37.13%, 20.45%, and 20.49% respectively [5] - The company exported 84.01% of its products from Vietnam, covering most U.S. orders [5] Profit Forecast and Valuation - The forecast for 2025-2027 indicates net profits of 761.96 million yuan, 896.15 million yuan, and 1,069.57 million yuan respectively [2][6] - The corresponding P/E ratios for 2025-2027 are projected to be 15.20, 12.92, and 10.83 [2][6] Market Position and Strategy - The company has established a stable customer base, with nine out of the top ten customers increasing their purchase amounts [5] - In 2024, the company added 96 new retail customers in the U.S., including 14 from the top 100 furniture retailers [5] - The company is expected to gradually increase its market share due to the rapid development of its own brand and successful channel expansion [5]
匠心家居（301061）：业绩超预期，自主品牌稳步建设