Investment Rating - The report maintains an "Accumulate" rating for the company [1] Core Views - The company reported a revenue of 13.296 billion yuan in 2024, a year-on-year increase of 15.77%, but the net profit attributable to shareholders decreased by 41.63% to 450 million yuan [5] - The agricultural protection industry is at a low point, with exchange rate losses impacting the performance in 2024 and Q1 2025 [6] - The company has seen a significant increase in its To C business revenue, which reached 5.01 billion yuan in 2024, a year-on-year growth of 28.9% [7] Summary by Sections Financial Performance - In Q4 2024, the company achieved a revenue of 35.11 billion yuan, a year-on-year increase of 18.38%, but a quarter-on-quarter decrease of 14.44% [5] - For Q1 2025, the company reported a revenue of 26.86 billion yuan, a slight year-on-year decrease of 0.26% and a quarter-on-quarter decrease of 23.49% [5] Industry Insights - The overall prices of agricultural protection products continue to decline, but the rate of decline in 2024 is less than in 2023, indicating that the industry has likely bottomed out [6] - The company has expanded its global marketing network, with over 110 subsidiaries and operations in more than 100 countries [7] Profitability and Forecast - The report adjusts the profit forecasts for 2025-2027, expecting net profits of 979 million yuan, 1.228 billion yuan, and 1.520 billion yuan respectively [8] - The company’s gross margin is projected to decline to 18.7% in 2025 but is expected to improve in subsequent years [12]
润丰股份（301035）：2024年报及2025一季报点评：汇兑损益影响当期业绩，ToC业务营收占比提升显著