KORRUN(SZ:300577) Huaan Securities·2025-04-28 13:37Investment Rating - The investment rating for the company is "Buy" (maintained) [1] Core Views - The company reported significant revenue growth, achieving an operating income of 4.24 billion yuan in 2024, a year-on-year increase of 36.56%, and a net profit attributable to shareholders of 0.381 billion yuan, up 229.52% year-on-year [4][5] - The company is accelerating market share growth among new and existing clients, with its OEM manufacturing business generating revenue of 3.534 billion yuan, a year-on-year increase of 44.61% [5] - The company's gross margin for 2024 was 22.86%, a decrease of 1.49 percentage points year-on-year, primarily due to the consolidation of Jia Le's income, which impacted profitability [6] - The company has over 70% of its production capacity overseas, which minimizes the impact of tariff increases on its costs [7][8] - Future revenue projections for 2025-2027 are 5.234 billion yuan, 6.140 billion yuan, and 7.055 billion yuan, representing year-on-year growth rates of 23.4%, 17.3%, and 14.9% respectively [9][11] Summary by Sections Financial Performance - In Q4 2024, the company achieved an operating income of 1.215 billion yuan, a year-on-year increase of 47.91%, and a net profit of 0.06 billion yuan, returning to profitability [4] - For Q1 2025, the company reported an operating income of 1.234 billion yuan, a year-on-year increase of 35.57%, and a net profit of 0.085 billion yuan, up 20.12% year-on-year [4] Business Segments - The OEM manufacturing segment is performing well, with a focus on expanding into the apparel sector and optimizing production efficiency [5] - The brand management segment generated revenue of 0.658 billion yuan, a year-on-year increase of 5.07%, focusing on core travel product categories [5] Profitability Metrics - The company's net profit margin for 2024 was 8.99%, an increase of 5.26 percentage points year-on-year [6] - The gross margin for Q1 2025 was 24.71%, an increase of 0.54 percentage points year-on-year, indicating potential for improved profitability moving forward [6] Market Position - The company is positioned as a leading OEM in the luggage sector, leveraging its global production capabilities to enhance market share among existing clients and attract new ones [9] - The company is also focusing on brand promotion and product innovation to drive growth in its proprietary brand business [9]