顾家家居（603816）：Q1业绩抢眼，加快零售变革、拥抱AI升级

Investment Rating - The investment rating for the company is "Buy" [1] Core Insights - The company reported a revenue of 18.48 billion RMB in 2024, a year-on-year decrease of 3.81%, and a net profit attributable to shareholders of 1.42 billion RMB, down 29.38% year-on-year. However, in Q1 2025, the company achieved a revenue of 4.91 billion RMB, an increase of 12.95% year-on-year, and a net profit of 519 million RMB, up 23.53% year-on-year [2] - The company is actively transforming its retail strategy, responding to national subsidy policies to boost demand, and has seen significant growth in its domestic sales [4][5] - The company has launched an AI design initiative in collaboration with Qunhe Technology, enhancing its smart home solutions and improving customer experience [9] Financial Performance - In 2024, the company achieved a gross margin of 32.72% and a net margin of 7.83%. In Q1 2025, the gross margin was 32.39% and the net margin improved to 11.00% [6][8] - The company plans to distribute a cash dividend of 1.38 RMB per share, totaling 1.13 billion RMB [3] Revenue Breakdown - In 2024, the company's revenue from various segments included furniture manufacturing (17.03 billion RMB), sofas (10.20 billion RMB), and custom furniture (0.99 billion RMB), with varying year-on-year growth rates [4] - The company has seen a significant increase in its retail performance, with a 30%+ growth in domestic sales in Q1 2025 [4] Future Projections - The company expects revenues of 20.29 billion RMB in 2025, 22.56 billion RMB in 2026, and 24.71 billion RMB in 2027, with net profits projected at 1.86 billion RMB, 1.99 billion RMB, and 2.17 billion RMB respectively [10][12]