Yiheda(SZ:301029) Haitong Securities International·2025-04-30 08:06Investment Rating - The report maintains an "Outperform" rating for the company with a target price of RMB 27.90, up from the current price of RMB 22.00 [2][18]. Core Insights - The company reported a revenue of RMB 2.504 billion for 2024, a decrease of 13.08% year-on-year, with a net profit of RMB 404 million, down 25.87% year-on-year. However, in 1Q25, revenue rebounded to RMB 620 million, an increase of 14.8% year-on-year, and net profit rose to RMB 121.8 million, up 26.5% year-on-year [3][12]. - The gross margin improved significantly in 1Q25 to 38.1%, up 3.1 percentage points year-on-year, driven by the recovery in the lithium battery segment's margin to 31.2% [4][13]. - The company has expanded its product line to cover 196 major categories and 4,437 subcategories, increasing its SKU count to over 2.3 million, which enhances its competitive position [5][15]. - The strategic focus on the FB business and global expansion includes the implementation of a smart quoting system and flexible production lines to cater to long-tail orders, leveraging China's supply chain advantages for overseas growth [6][17]. Financial Summary - Revenue projections for 2025, 2026, and 2027 are RMB 2.908 billion, RMB 3.358 billion, and RMB 3.852 billion, respectively, with net profits expected to be RMB 517 million, RMB 632 million, and RMB 769 million [2][18]. - The company’s gross profit margin is projected to improve from 37.5% in 2025 to 39.5% by 2027 [8][10]. - The report indicates a modest increase in earnings estimates for 2025 and 2026, with a P/E ratio of 28x applied to the 2026 earnings [18].