贵州茅台（600519）：Q1开局亮眼，业绩略超预期

Investment Rating - The report maintains a "Buy" rating for Guizhou Moutai [4][6] Core Views - Guizhou Moutai's Q1 2025 performance exceeded market expectations, with total revenue of 51.443 billion yuan, a year-on-year increase of 10.67%, and a net profit attributable to shareholders of 26.847 billion yuan, up 11.56% year-on-year [1][4] - The company demonstrated strong brand resilience, achieving double-digit revenue growth despite overall weak demand [2] - The company's 2025 operational target is a revenue growth of approximately 9%, which is considered realistic and achievable [4] Revenue and Profit Analysis - In Q1 2025, revenue from Moutai liquor and series liquor reached 43.557 billion yuan and 7.022 billion yuan, respectively, with year-on-year growth of 9.7% and 18.3% [2] - Direct sales and wholesale channels contributed 23.220 billion yuan and 27.360 billion yuan in revenue, reflecting year-on-year increases of 20.19% and 3.93% [2] - The company's gross profit margin for Q1 2025 was 91.97%, with a slight year-on-year decline of 0.64 percentage points, while the net profit margin increased by 0.42 percentage points to 52.19% [3] Cash Flow and Financial Health - Sales cash receipts in Q1 2025 amounted to 56.144 billion yuan, a year-on-year increase of 21.37%, indicating strong cash flow performance [3] - The company reported a net operating cash flow of 8.809 billion yuan, a slight decrease of 4.1% year-on-year [3] Earnings Forecast and Valuation - The forecast for net profit attributable to shareholders for 2025-2027 is 94.489 billion yuan, 103.046 billion yuan, and 111.879 billion yuan, respectively, with corresponding EPS of 75.22 yuan, 82.03 yuan, and 89.06 yuan [4][5] - The current stock price corresponds to P/E ratios of 21, 19, and 17 for the years 2025, 2026, and 2027, respectively [4][5]