NHD(SZ:002946) Great Wall Securities·2025-04-30 10:50Investment Rating - The report maintains a "Buy" rating for the company, expecting the stock price to outperform the industry index by more than 15% in the next six months [16]. Core Insights - The company has demonstrated strong growth in its low-temperature product category, which has positively impacted profitability. The strategy of focusing on high-quality low-temperature dairy products is yielding results [2][3]. - The company's revenue for 2024 is projected at 99.1 billion yuan, with a year-on-year growth of 0.7%. The low-temperature product segment continues to show robust growth, particularly in high-end fresh milk and specialty yogurt [2]. - The gross margin for 2024 is expected to be 28.4%, an increase of 1.5 percentage points year-on-year, driven by cost advantages and product mix optimization [3]. Financial Summary - For 2023, the company reported a revenue of 10,987 million yuan, with a projected revenue of 10,665 million yuan for 2024, reflecting a year-on-year decrease of 2.9% [1]. - The net profit attributable to the parent company for 2023 was 431 million yuan, with an expected increase to 538 million yuan in 2024, representing a growth rate of 24.8% [1]. - The company's return on equity (ROE) is projected to improve from 16.6% in 2023 to 17.5% in 2024 [1]. Dividend Policy - The company plans to increase its dividend payout, with a total dividend amount expected to be 215 million yuan for 2024, which represents 45.62% of the net profit attributable to the parent company, up from 30% in 2023 [4]. Strategic Focus - The company will implement the "Fresh Cube Strategy" in 2025, focusing on low-temperature fresh milk and specialty yogurt, enhancing product innovation and promotion [3]. - The direct-to-consumer (DTC) business will be a core strategic channel to improve channel capabilities and user experience [3]. Market Position - The company is positioned in the food and beverage industry, with a market capitalization of approximately 14,089.23 million yuan as of April 29, 2025 [4]. - The stock price as of the same date was 16.37 yuan, with a projected price-to-earnings (P/E) ratio decreasing from 32.7 in 2023 to 26.2 in 2024 [1][4].