Investment Rating - The report maintains a "Buy" rating for the company [2] Core Views - The company's Q1 2025 revenue met expectations, while profit fell short due to initial inefficiencies in new factory operations. The new factories are expected to provide growth opportunities in the medium term as they ramp up efficiency [7][6] - The company is experiencing significant growth in new brand orders, particularly from Adidas, which is expected to enhance revenue streams. The company is now one of the few manufacturers capable of producing for both Nike and Adidas [7] - The company's core competitiveness is strengthening through diversified production locations and technological advancements, including breakthroughs in midsole technology and automation [7] Financial Data and Profit Forecast - Total revenue for 2025 is projected at 27,608 million yuan, with a year-on-year growth rate of 15.0%. The net profit attributable to the parent company is expected to be 4,148 million yuan, reflecting an 8.0% increase [6] - The gross margin is forecasted to stabilize at 25.7% in 2025, with a return on equity (ROE) of 22.0% [6] - The company has adjusted its revenue forecasts for 2025-2027 to 27,608 million, 31,762 million, and 36,301 million yuan respectively, while slightly lowering profit forecasts due to new factory efficiency issues [7]
华利集团（300979）：新厂效率爬坡短期拖累盈利，中期看是新增长的机会