今世缘（603369）：公司事件点评报告：业绩符合预期，整体稳健增长

Investment Rating - The report maintains a "Buy" investment rating for the company [7] Core Views - The company's performance is in line with expectations, showing steady growth. Total revenue and net profit for 2024 are projected to be CNY 115.46 billion and CNY 34.12 billion, respectively, representing year-on-year increases of 14% and 9% [5] - The company is expected to continue its growth trajectory, with earnings per share (EPS) forecasted at CNY 2.95, CNY 3.24, and CNY 3.60 for 2025, 2026, and 2027, respectively [7] Summary by Sections Financial Performance - In Q1 2025, total revenue and net profit reached CNY 50.99 billion and CNY 16.44 billion, reflecting year-on-year growth of 9% and 7% [5] - The gross margin and net margin for 2024 were 75% and 30%, with slight declines in 2025 Q1 to 74% and 32% [5] - Operating cash flow showed strong performance, with a year-on-year increase of 42% in Q1 2025 [5] Product and Channel Performance - Revenue from key product categories in 2024 showed growth, with the premium A+ category growing by 15.17% and the A category by 16.61% [6] - Direct sales and wholesale revenue for 2024 were CNY 2.73 billion and CNY 112.05 billion, respectively, with increases of 20.78% and 14.19% [6] Earnings Forecast - The company is expected to maintain a strong growth trajectory post reaching CNY 100 billion in revenue, with projected EPS for 2025-2027 being CNY 2.95, CNY 3.24, and CNY 3.60, corresponding to price-to-earnings (PE) ratios of 16, 15, and 13 times [7][10]