Investment Rating - The report gives a "Buy" rating for the company, marking its first coverage [6]. Core Views - The company is a leading provider of AI and multimedia chip solutions in China, focusing on video encoding and decoding, solid-state storage, and IoT products. It is actively expanding into automotive computing chips and SerDes chips, which opens up further market opportunities [1][16]. - The company is expected to achieve a compound annual growth rate (CAGR) of 28.26% in revenue from 2020 to 2024, with projected revenues of CNY 1.978 billion in 2024, reflecting a 53% year-on-year decline due to a reduction in sales of low-margin products [1]. Summary by Sections Video Encoding Chips - The global IPC SoC market is projected to reach USD 1.09 billion by 2026, with the company expanding its product offerings to cover a full range of self-developed products from high-end to low-end [2]. - The company’s video encoding chips are designed to meet the increasing performance demands driven by AI trends in the security monitoring sector [2]. Video Decoding Chips - The company’s video decoding chips are evolving towards ultra-high-definition applications, with products supporting 4K and 8K resolutions, catering to the growing demand in broadcasting and commercial display markets [3]. Automotive Electronics Chips - The global market for automotive camera chips is expected to grow from USD 2.28 billion in 2021 to USD 8.79 billion by 2026. The company has successfully tested its automotive AI chips and SerDes chips, which are now being introduced to customers [4]. Solid-State Storage Chips - The company’s self-developed solid-state storage controller chips have achieved dual certification for national security and measurement, marking a significant step towards domestic substitution in the SSD market [5]. IoT Chips - The company has expanded its IoT business into wireless LAN chips, with its Wi-Fi 6 chip development completed and customer onboarding in progress [10]. Financial Forecast and Investment Suggestion - The company is expected to generate revenues of CNY 2.493 billion, CNY 3.067 billion, and CNY 3.635 billion in 2025, 2026, and 2027, respectively, with year-on-year growth rates of 26.0%, 23.0%, and 18.5% [10]. - The projected net profit for the same years is CNY 140 million, CNY 226 million, and CNY 314 million, with significant growth rates of 44.3%, 61.2%, and 39.0% [10].
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