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奈雪的茶(02150):积极调整经营策略,聚焦绿色健康战略

Investment Rating - The report maintains an "Accumulate" rating for the company [1] Core Views - The company is actively adjusting its operational strategy, focusing on a "green health strategy" to enhance brand recognition among consumers and explore new store formats [7] - The company aims to optimize existing stores and introduce new health-focused products, responding to consumer demand for healthier options [7] - The company is expanding its overseas business and steadily developing its bottled beverage segment, with a 10% year-on-year growth in bottled beverage revenue for 2024 [7] - The revenue forecast for 2025-2027 is set at 5.2 billion, 5.3 billion, and 5.5 billion yuan respectively, with corresponding net profit expectations of -130 million, 500,000, and 5.6 million yuan [7] Financial Projections - Total revenue for 2023 is projected at 5.164 billion yuan, with a year-on-year growth of 20.33% [1] - The company anticipates a net profit of -917.29 million yuan for 2024, with a significant recovery expected in subsequent years [1] - The earnings per share (EPS) is expected to improve from -0.54 yuan in 2024 to 0.03 yuan in 2027 [1] - The price-to-earnings (P/E) ratio is projected to be 342.72 in 2026 and 31.73 in 2027, indicating potential for future profitability [1]