YUEXIU PROPERTY(HK:00123) ZHONGTAI SECURITIES·2025-05-23 00:30Investment Rating - The report assigns a "Buy" rating to the company, indicating an expected relative performance increase of over 15% compared to the benchmark index within the next 6 to 12 months [4][24]. Core Insights - The company reported a revenue of approximately RMB 86.4 billion for 2024, representing a year-on-year growth of 7.7%. However, the net profit attributable to shareholders was RMB 1.04 billion, a significant decline of 67.3% compared to the previous year [5][6][17]. - The decline in net profit is attributed to a decrease in gross margin and increased impairment provisions due to market downturns. The gross margin for 2024 was 10.5%, down 4.8 percentage points from the previous year [6][9]. - Despite the challenges, the company maintained a strong market position, ranking 8th in industry sales, and focused on acquiring high-quality land reserves in core cities [6][17]. Financial Performance Summary - Revenue and Profit Forecast: - 2023A: Revenue of RMB 80.4 billion, net profit of RMB 3.2 billion - 2024A: Revenue of RMB 86.4 billion, net profit of RMB 1.04 billion - 2025E: Revenue of RMB 90.4 billion, net profit of RMB 1.13 billion - 2026E: Revenue of RMB 92.6 billion, net profit of RMB 1.27 billion - 2027E: Revenue of RMB 97.8 billion, net profit of RMB 1.46 billion [4][15][17]. - The company’s cash flow from operating activities for 2024 was RMB 21.84 billion, a year-on-year increase of 155% [14]. Market Position and Strategy - The company’s sales amount for 2024 was RMB 114.54 billion, a decrease of 19.4% year-on-year, with a sales area of 3.92 million square meters, down 11.9% [6][15]. - The company has adopted a precise investment strategy, focusing on first-tier and key second-tier cities, with over 70% of new land reserves located in these areas [6][15]. - The company’s total land reserves as of the end of 2024 stood at 19.71 million square meters, with 96% located in first and second-tier cities [6][15]. Valuation Metrics - The current Price-to-Earnings (P/E) ratio is projected to be 14.8 for 2025, decreasing to 11.4 by 2027. The Price-to-Book (P/B) ratio is currently at 0.30, which is below the average of comparable companies [4][17][18].