Investment Rating - The report gives a "Strong Buy" rating for the company, with a target price of HKD 62.68, compared to the current price of HKD 39.5 [4][11]. Core Insights - The company is a leader in the marketing and sales SaaS sector, with a strong focus on AI+SaaS integration, which is expected to drive rapid growth [8][11]. - The report highlights the significant growth potential in the enterprise SaaS market, driven by digital transformation trends, with the market size projected to reach HKD 745 billion by 2027 [8][11]. - The company has developed a comprehensive product line, including T Cloud and Zhenke, to address various customer needs in marketing and sales [22][50]. Financial Summary - Total revenue is projected to grow from HKD 1,559 million in 2024 to HKD 3,848 million in 2027, with a CAGR of 31.1% [4][11]. - The company is expected to turn profitable in 2024, with a net profit of HKD 27 million, and further increase to HKD 201 million by 2027 [4][11]. - The average PS ratio for comparable companies in the AI+SaaS segment is estimated at 8.55x, leading to a valuation of HKD 124.23 billion for this segment [3][11]. Business Model and Market Position - The company has established itself as the largest marketing and sales SaaS solution provider in China, with a CAGR of 39.1% in SaaS revenue from 2020 to 2024 [8][15]. - The AI+SaaS business is expected to contribute significantly to revenue growth, with a projected CAGR of 41.21% from 2019 to 2024 [28][11]. - The company has a strong direct sales team, which accounts for nearly 90% of its AI+SaaS revenue, and is expanding its channel partner network [32][11]. Product Offerings - The company offers a modular SaaS product design, allowing for flexibility and customization, with T Cloud serving small to medium-sized enterprises and Zhenke targeting large enterprises [22][50]. - T Cloud includes 89 functional modules, enabling clients to customize their marketing strategies effectively [41][50]. - Zhenke provides a comprehensive sales management solution with 159 functional modules, focusing on enhancing sales efficiency for large enterprises [50][56]. Market Trends - The report emphasizes the rapid growth of the enterprise SaaS market, with the Chinese SaaS market expected to exceed HKD 1,500 billion by 2027, driven by digitalization and AI integration [8][11]. - The global AI Agent market is projected to grow from USD 5.29 billion in 2024 to USD 216.8 billion by 2035, indicating a significant opportunity for the company to leverage AI capabilities [8][11].
迈富时（02556）：深度研究报告：专精CRM软件，软件Agentic时代领军