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电广传媒(000917):“新文旅”战略成效显著,潮玩赛道前瞻布局

Investment Rating - The report maintains a "Buy" rating for the company, indicating an expected relative return of over 20% within the next six months [7]. Core Insights - The company's "New Cultural Tourism" strategy has shown significant results, with a notable increase in visitor numbers and revenue during the "May Day" holiday, where total visitors reached approximately 523,000, a year-on-year increase of over 83%, and revenue grew by 63.8% [1][2]. - In Q1 2025, the company reported a revenue of 922 million yuan, a year-on-year increase of 2.67%, but net profit decreased by 89.1% to 3 million yuan due to reduced IPO numbers and lower profits from investment projects [1]. - The cultural tourism business is advancing with a focus on "Culture + Technology + Tourism," achieving a revenue of 411 million yuan in 2024, accounting for 10.52% of total revenue, with a 51% increase in visitor numbers across various attractions [2]. - The investment management business is deepening its focus on hard technology investments, generating 505 million yuan in revenue in 2024, with a gross margin of 100% [3]. - The company is actively expanding into the trendy toy market through its "Wawoyou Circle" platform and investments in IPSTAR, aiming to enhance its presence in the cultural and entertainment sectors [4]. Financial Summary - The company expects revenues of 4.33 billion yuan in 2025, with a year-on-year growth of 11.0%, and net profits of 250 million yuan, reflecting a significant recovery from previous years [5]. - Financial projections indicate a gradual increase in revenue and net profit over the next few years, with expected revenues of 4.78 billion yuan in 2026 and 5.26 billion yuan in 2027 [6][11]. - The company's earnings per share (EPS) is projected to rise from 0.12 yuan in 2023 to 0.30 yuan in 2027, indicating a positive growth trajectory [6][11].