JAC(SH:600418) Huachuang Securities·2025-06-20 01:46Investment Rating - The report maintains a "Strong Buy" rating for Jianghuai Automobile, with a target price of 59.24 CNY, indicating a potential upside of 42% from the current price of 41.63 CNY [2][3]. Core Insights - The launch of the ZunJie S800 has exceeded expectations, with over 5,000 pre-orders within 19 days of its release. The vehicle is priced between 708,000 to 1,018,000 CNY, and if its competitiveness surpasses that of rivals like the 78S, it could accelerate sales growth and expand market share [2][3]. - Revenue forecasts for Jianghuai's self-owned business are projected to reach 43.6 billion, 46.9 billion, and 49.2 billion CNY from 2025 to 2027, while ZunJie business revenues are expected to be 3.8 billion, 13 billion, and 22.2 billion CNY in the same period. Overall revenue estimates have been revised upwards to 47.5 billion, 60 billion, and 71.5 billion CNY for 2025 to 2027, reflecting year-on-year growth of 13%, 26%, and 19% respectively [3][8]. Financial Projections - The report adjusts the net profit forecasts for the parent company from -150 million, 1.64 billion, and 2.79 billion CNY to -60 million, 1.48 billion, and 3.75 billion CNY for 2025 to 2027. This indicates a significant improvement in profitability expectations [3][8]. - The report anticipates long-term revenue for Jianghuai's self-owned business to reach 59.4 billion CNY and net profit for the ZunJie business to hit 12.4 billion CNY, suggesting a substantial growth potential [3]. Market Positioning - The ZunJie S800 is positioned to compete with luxury brands by offering high-quality features comparable to traditional luxury sedans, supported by Huawei's brand strength and innovative technology [3][7]. - The collaboration between Jianghuai and Huawei is expected to create a unique value proposition in the luxury vehicle market, enhancing Jianghuai's competitiveness and potential for high returns on equity (ROE) [3][7].