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燕京啤酒(000729):利润维持快速增长,积极探索多元化业务

Investment Rating - The report maintains a "Buy" rating for Yanjing Beer, indicating a positive outlook for the company's performance in the coming months [4][6]. Core Views - Yanjing Beer is expected to achieve a net profit attributable to shareholders of 1.062-1.137 billion yuan for the first half of 2025, representing a year-on-year growth of 40%-50% [2]. - The company is actively exploring diversification in its business, particularly through the introduction of a "beer + beverage" marketing strategy, which includes the promotion of its "Beisite" soda [3]. - The report highlights the company's ongoing efforts in cost reduction and efficiency improvement, which are expected to enhance profitability [2][3]. Summary by Sections Financial Performance - For Q2 2025, Yanjing Beer anticipates a net profit of 896-972 million yuan, reflecting a year-on-year increase of 36.7%-48.3% [2]. - The company has adjusted its net profit forecasts for 2025-2027 to 1.457 billion, 1.737 billion, and 2.012 billion yuan, respectively, with increases of 4%, 5%, and 5% [4]. Cost Management - Yanjing Beer is implementing a "multi-dimensional cost reduction and efficiency enhancement" model, utilizing digital tools to monitor raw material prices and optimize procurement strategies [2][3]. - The company aims to further improve labor productivity and energy costs, which still have room for optimization within the industry [2]. Market Expansion - The company is launching a "Hundred Cities Project" in 2025, focusing on 16 high-tier cities to enhance product visibility in premium markets [3]. - Yanjing Beer is also embracing the rise of instant retail channels to strengthen its market competitiveness [3]. Diversification Strategy - The introduction of the "beer + beverage" strategy aims to leverage synergies between beer and soda production, targeting restaurant channels to boost brand influence and market share [3]. - The company is also seeing positive market reception for its natto-related products, contributing to revenue growth [3].