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房地产行业周度观点更新:Q3或是重要交易窗口-20250713

Investment Rating - The report maintains a "Positive" investment rating for the real estate industry [12]. Core Insights - Since Q2, the industry has experienced significant declines in both volume and price, with most cities' housing prices falling below last September's levels. The month-on-month decline is approaching policy thresholds, posing new challenges to the goal of stabilizing prices. Expectations for policy easing are strengthening, and the upcoming major meetings may present a buying window for the sector. Although conventional policy measures have limited effectiveness, there remains substantial room for extraordinary policy actions within the current framework. For transactions, policy expectations are deemed more critical than actual policy implementations. Q3 is identified as a trading window, although the urgency for easing may limit transaction levels in July compared to September, when macroeconomic and industrial data pressures are expected to increase, making stock price fluctuations a better buying opportunity [2][9]. Summary by Sections Market Performance - The Yangtze River Real Estate Index increased by 6.07% this week, outperforming the CSI 300 by 5.26%, ranking 1st out of 32 industries. Year-to-date, the index has risen by 1.16%, underperforming the CSI 300 by 0.87%, ranking 25th out of 32 [6][15]. Policy Developments - Wuhan is intensifying its policy measures, Guangdong has clarified a negative list to strictly control illegal registrations, and Beijing is improving its housing fund policies. Wuhan's housing bureau plans to enhance its policy toolbox, focusing on the de-stocking of commercial properties, subsidies for specific groups, and increasing the supply of high-quality housing. Guangdong aims to enforce strict controls on illegal housing registrations. Beijing is optimizing housing supply by further leveraging housing provident funds to support down payments and loans [7]. Sales Data - New and second-hand housing transactions in sample cities continue to decline year-on-year. The new housing transaction area in 37 cities has decreased by 17.1% year-on-year over the past four weeks, while second-hand housing transactions in 19 cities have dropped by 6.3% year-on-year. As of July 11, new housing transactions in 37 cities fell by 19.0% year-on-year, and second-hand transactions dropped by 11.5% [8][19]. Trading Opportunities - Q3 is highlighted as a crucial trading window. The report suggests focusing on high-quality real estate companies with low inventory pressure and strong product capabilities, such as Binhai Group. It also recommends considering companies with improving fundamentals and those undergoing debt restructuring. In the context of low interest rates and asset shortages, leading firms in commercial real estate, property management, and brokerage with stable cash flows and potential high dividends are seen as long-term investment opportunities [5][9].