ECOVACS(SH:603486) First Capital Securities·2025-07-14 04:07Group 1: Advanced Manufacturing Sector - The sales of Zeekr cars have significantly declined, with June sales at 16,702 units, a year-on-year decrease of 16.93%, and a total of 90,740 units sold in the first half of 2025, reflecting a growth of only 3.26% compared to the previous year, which is a stark drop from the 106.1% growth rate in 2024 [1][2] - The brand's reliance on a few popular models, particularly the Zeekr 001 and 7X, which accounted for nearly 70% of total sales in 2024, has led to market share erosion due to increased competition from models like Xiaomi SU7 and XPeng P7i [2] - Frequent quality issues have undermined brand trust, with Zeekr 001 receiving a high number of complaints related to battery failures and unfulfilled smart driving features [2] Group 2: Consumer Sector - Ecovacs has reported a significant increase in performance for the first half of 2025, with net profit expected to be between 960 million to 990 million yuan, representing a year-on-year growth of 57.64% to 62.57% [4] - The strong performance is closely tied to the robust sales of the company's vacuum cleaner business, which saw a 51% increase in online sales in the second quarter of 2025 [4] - The market for vacuum and washing machines continues to thrive, driven by government subsidy policies, with online sales for these categories growing by 36% and 41% respectively in the second quarter of 2025 [4]