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匠心家居(301061):点评:25H1业绩超预期,费率与拓客户视角下跨品类对比,重视公司成长加速

Investment Rating - The report maintains a "Buy" rating for the company [9]. Core Insights - The company is expected to achieve a net profit attributable to shareholders of 4.1 to 4.6 billion yuan in the first half of 2025, representing a year-on-year growth of 44% to 61%. The net profit after deducting non-recurring items is projected to be between 4.0 and 4.5 billion yuan, with a growth of 55% to 75% [2][6]. - The second quarter of 2025 is anticipated to continue high revenue growth, with a profit growth rate exceeding expectations, driven by product structure optimization and cost reduction [2][8]. - The company's strong product capabilities and efficient channel development are highlighted as key factors in maintaining low expense ratios while rapidly expanding its customer base [8]. - The company is expected to enter a brand development phase, leveraging brand momentum to enhance sales performance [8]. - The estimated market share of the company in the U.S. functional sofa market is approximately 6%, with significant growth potential compared to historical benchmarks [8]. Financial Projections - The company forecasts net profits of approximately 9.8 billion yuan, 12.2 billion yuan, and 15.3 billion yuan for the years 2025, 2026, and 2027, respectively, with corresponding price-to-earnings ratios of 19x, 15x, and 12x [8]. - The revenue for 2024 is projected at 2.548 billion yuan, increasing to 3.522 billion yuan in 2025, and further to 4.412 billion yuan in 2026 [26]. Customer and Market Dynamics - The company has been actively expanding its customer base, with new partnerships with top U.S. furniture retailers increasing from 30 to 49 over recent years [12]. - The report emphasizes the importance of maintaining a strong product design focus, particularly in the mid-to-high-end market segment, to enhance customer loyalty and sales [8].