萤石网络（688475）：2025年中报点评：经营业绩稳步向上，智能摄像机增速修复

Investment Rating - The investment rating for the company is "Outperform the Market" [5] Core Views - The company's revenue continues to show a good growth trend, with H1 2025 revenue reaching 2.83 billion (+9.4%) and net profit attributable to shareholders at 300 million (+7.4%) [1] - The growth in camera revenue has accelerated, with smart home products maintaining strong growth, particularly smart home income which grew by 33.0% to 440 million [1] - The cloud platform business also maintained good growth, with H1 revenue increasing by 12.2% to 550 million, outperforming the overall company growth [2] - The company has adjusted its profit forecast downwards but maintains a positive outlook due to strong growth in smart home products and cloud services benefiting from AI trends [3] Summary by Sections Financial Performance - In H1 2025, the company achieved a revenue of 2.83 billion, with a Q2 revenue of 1.45 billion (+7.5%) and a net profit of 160 million (+5.0%) [1] - The gross margin improved by 0.2 percentage points to 43.6% in H1, with Q2 gross margin at 44.6% [3] - The company expects net profit for 2025-2027 to be 580 million, 690 million, and 810 million respectively, with growth rates of 15%, 19%, and 17% [3] Revenue Breakdown - Camera revenue grew by 7.2% to 1.55 billion, while smart home income surged by 33.0% to 440 million [1] - Cloud platform revenue increased by 12.2% to 550 million, with contract liabilities from cloud services growing by 56.9% to 450 million [2] - Overseas revenue saw a significant increase of 25.4% to 1.06 billion, accounting for 38% of total revenue [2] Cost and Expenses - The company has increased its marketing and e-commerce investments, leading to a rise in sales expense ratio [3] - The management expense ratio increased due to depreciation and amortization costs [3] Future Outlook - The company is expected to benefit from the AI trend, with a strong growth outlook for its cloud platform and smart home products [3] - The adjusted profit forecast reflects a more aggressive marketing strategy and the deferred revenue recognition from cloud services [3]