Runben Biotechnology (SH:603193) Huachuang Securities·2025-08-07 11:27Investment Rating - The report gives a "Buy" rating for Runben Co., Ltd. with a target price of 43.5 CNY per share [1]. Core Viewpoints - Runben Co., Ltd. is transitioning from a mosquito repellent leader to a comprehensive brand in baby and child care products, with plans to expand into the youth market. The company aims to build a growth model that combines vertical specialization and horizontal ecosystem development [13]. - The company has shown robust revenue growth, with a compound annual growth rate (CAGR) of 36.5% from 2019 to 2024, increasing from 280 million CNY to 1.32 billion CNY [25][26]. - The mosquito repellent industry is experiencing expansion due to diversified consumer needs and increased outdoor activities, with the market expected to reach 10.17 billion CNY by 2027 [46][52]. Summary by Sections Company Overview - Runben Co., Ltd. was established in 2006 and has successfully listed on the Shanghai Stock Exchange in 2023. The company follows a "big brand, small category" strategy, focusing on integrated research, production, and sales [14]. - The company has three core business lines: mosquito repellent products, baby care products, and essential oils. In 2024, the company achieved a revenue of 1.32 billion CNY, with a net profit of 300 million CNY, reflecting a year-on-year growth of 27.6% and 32.8%, respectively [14][25]. Financial Performance - The company has demonstrated strong financial performance, with a net profit CAGR of 53.1% from 2019 to 2024. The gross profit margin improved from 54.1% in 2019 to 58.2% in 2024 [26][34]. - The revenue from baby care products has been a significant growth driver, with a year-on-year increase of 32.4% in 2024 [35]. Mosquito Repellent Industry - The mosquito repellent market is projected to grow significantly, driven by changing consumer preferences towards natural ingredients and increased outdoor activities. The market size is expected to reach 10.17 billion CNY by 2027, with a CAGR of 6.4% from 2022 to 2027 [46][52]. - Runben has successfully captured market share in the online channel, achieving a 19.9% market share in 2022 for mosquito repellent products [14]. Baby Care Industry - The baby care market is characterized by a broad customer base and continuous expansion, with a market share of 1.9% for Runben in 2022. The company is well-positioned to leverage its existing customer base from mosquito repellent products to enhance its baby care offerings [19][46]. - The industry is highly fragmented, providing opportunities for new domestic brands like Runben to emerge and capture market share [19]. Essential Oil Industry - The essential oil market is transitioning from a niche segment to a mainstream necessity, with a global market size expected to reach 27.82 billion USD by 2032, growing at a CAGR of 10.7% [6]. - Runben is expanding its essential oil product line, which currently includes products aimed at children, and is exploring further opportunities in this segment [21].