Investment Rating - The report has downgraded the investment rating to "Accumulate" due to short-term performance pressure [4]. Core Views - The company is expected to achieve total revenue of RMB 2.48 billion in 1H25, representing a year-on-year increase of 14.3%, driven by the recovery of the Chinese film market and an increase in self-produced films [1]. - The forecasted net profit attributable to shareholders for 1H25 is RMB 170 million, a decline of 41.9%, primarily due to losses from self-produced films and increased investment in the performance business [1]. - The online entertainment ticketing revenue is projected to be RMB 1.19 billion in 1H25, up 13.4% year-on-year, supported by a strong film box office performance [2]. - The entertainment content service revenue is expected to reach RMB 1.19 billion in 1H25, reflecting a 16.5% year-on-year increase, despite some self-produced films underperforming [3]. - The gross profit margin for 1H25 is anticipated to be 39.2%, down 14.1 percentage points year-on-year, due to low ROI from self-produced films and increased costs from infrastructure investments in the performance business [3]. Revenue and Profit Forecast - The revenue forecast for 2025 and 2026 has been adjusted down to RMB 4.4 billion and RMB 4.8 billion respectively, reflecting a decrease of 4% from previous estimates [4]. - The net profit forecast for 2025 and 2026 has been revised down to RMB 320 million and RMB 520 million respectively, a significant reduction of 56% and 42% from previous estimates [4]. - The earnings per share (EPS) for 2025 is projected to be RMB 0.28, with a price-to-earnings (P/E) ratio of 24 [5].
猫眼娱乐（01896）：业绩受自制影片拖累，关注演出业务进展