Investment Rating - The report does not explicitly state an investment rating for the company Core Insights - The company, Lao Xiang Ji, positions itself as a leading player in the Chinese fast food industry with a full supply chain layout, focusing on "home kitchen" style Chinese fast food [4][7] - The Chinese fast food market is expected to grow significantly, with a projected CAGR of 8.3% from 2024 to 2029, indicating a robust growth opportunity for the company [4][55] - Lao Xiang Ji is the largest Chinese fast food enterprise by market share, holding 0.9% of the market, and has a unique full supply chain model that includes chicken farming, central kitchens, and restaurant services [4][65] Summary by Sections 1. Chinese Fast Food Leader with Dual Operation Model - Lao Xiang Ji has a comprehensive supply chain layout, including 3 chicken farms, 2 central kitchens, and 8 distribution centers, making it the only Chinese fast food company with a fully traceable system [4][7] - The company operates a mix of direct sales and franchise models, with a focus on chicken soup and chicken dishes, maintaining an average customer spend of around 30 yuan [4][7] - As of April 30, 2025, the company has 750 stores in Anhui and 814 stores outside the province [4][7] 2. Fast Food Industry with Significant Growth Potential - The Chinese fast food market is the second largest globally, with a market size of 810 billion yuan in 2024, and is expected to grow at a CAGR of 8.3% from 2024 to 2029 [4][55] - The market is still largely fragmented, with over 1.7 million restaurants and a low chain penetration rate of 32.5% in 2024, indicating substantial consolidation opportunities [4][55][60] 3. High Cost-Performance Products with Integrated Supply Chain - Lao Xiang Ji's supply chain includes self-owned chicken farming and third-party suppliers, ensuring quality and variety in raw materials [4][89] - The company has automated production lines in its central kitchens, allowing for standardized processing and efficient logistics, with same-day delivery to nearby stores [4][4] - The product offerings are designed to meet consumer demand for quality and affordability, with a focus on high-frequency, everyday meals [4][82] 4. Fundraising Purpose - The report does not provide specific details regarding the use of raised funds 5. Competitive Landscape - Lao Xiang Ji leads the Chinese fast food market with a market share of 0.9%, and is recognized for its full supply chain model and high operational efficiency [4][65] - The company faces competition from various regional players, but its unique positioning and operational model provide a competitive edge [4][69]
盛京银行（02066）：新股纵览：平价家庭厨房典范，全产业链领先