百亚股份（003006）：25Q2业绩符合预期，利空出尽看好经营拐点

Investment Rating - The investment rating for the company is "Buy" (maintained) [3] Core Views - The company's performance in H1 2025 met expectations, with revenue of 1.764 billion yuan, a year-on-year increase of 15%, and a net profit attributable to shareholders of 188 million yuan, up 5% year-on-year. The revenue from the free brand reached 1.687 billion yuan, a 21% increase year-on-year [1] - Profit margins and cash flow are under short-term pressure, but recovery is anticipated. The gross margin for H1 2025 was 53.24%, down 1.16 percentage points year-on-year. The net profit margin for H1 2025 was 10.66%, down 1.07 percentage points year-on-year [2] - Previous performance concerns have largely dissipated, and a turning point in operations is expected. Online competition is likely to ease, and offline channels remain the main battleground, with higher operational barriers for internet brands [3] Financial Summary - The company is projected to achieve revenues of 3.962 billion yuan, 5.005 billion yuan, and 6.211 billion yuan for 2025, 2026, and 2027 respectively, representing year-on-year growth rates of 21.75%, 26.32%, and 24.09% [9] - The net profit attributable to shareholders is expected to be 375 million yuan, 521 million yuan, and 712 million yuan for the same years, with growth rates of 30.22%, 39.11%, and 36.61% respectively [9] - The current market capitalization is approximately 12.752 billion yuan, with a closing price of 29.68 yuan per share [4]