Winka Times(SH:603101) HUAXI Securities·2025-08-18 06:03Investment Rating - Industry rating: Recommended [4] Core Insights - The first day sales of Huijia Times Supermarket's "Fat Transformation" store reached 2.44 million yuan, with a customer flow of 70,000, representing a 127% year-on-year increase and a 286% increase compared to the same period last year [1] - Laopuhuang announced a price increase for its products, with price hikes ranging from 4% to 12%, and expects a sales performance of 14.3 billion yuan for the first half of 2025, a 252% year-on-year increase [2] Summary by Sections Industry & Company Dynamics - Huijia Times partnered with Pang Donglai to create the first Pang Donglai transformation store in Xinjiang, optimizing the product structure to align with 90% of Pang Donglai's offerings [1] - Laopuhuang's price adjustment is its second for 2025, with the first occurring in February, indicating a strategy focused on high-end brand development [2] Investment Recommendations - Five investment themes are suggested: 1. Continuous upgrades in AI technology with beneficiaries including Keri International and Focus Technology [3] 2. Increased consumer willingness to pay for emotional value, benefiting new retail players like Miniso and Pop Mart [3] 3. Recovery of cyclical sectors under domestic demand stimulation, with beneficiaries including Heytea and Haidilao [3] 4. Broad prospects for consumer brands going overseas, with a focus on service providers and strong product offerings [3] 5. Return of offline traffic revitalizing traditional formats, with beneficiaries including Yonghui Supermarket and Kidswant [3] Macro & Industry Data - In July, the total retail sales of consumer goods reached 3.88 trillion yuan, a year-on-year increase of 3.7%, with a decline in growth rate compared to the previous month [28] - The retail sales of gold and jewelry in July showed a year-on-year increase of 8.2%, indicating a recovery in summer consumption [30] - National gold consumption in Q2 2025 was 214.71 tons, a slight decrease of 0.06% year-on-year, with jewelry demand remaining weak [45]