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东方财富(300059):核心业务弹性较大成增长主力,市场升温背景下高增趋势有望延续

Investment Rating - The investment rating for the company is "Buy" (maintained) [2][11] Core Views - The company has benefited from a market recovery in the first half of 2025, with significant growth in brokerage and margin financing businesses, leading to a total revenue of 6.856 billion yuan, a year-on-year increase of 38.65% [3][4] - The company is positioned as a leading internet brokerage in China, expected to benefit from the warming A-share market and its strong traffic moat [11] Summary by Sections Recent Performance - In the first half of 2025, the company achieved total operating revenue of 6.856 billion yuan, up 38.65% year-on-year, and a net profit attributable to shareholders of 5.252 billion yuan, up 35.38% year-on-year [3][4] - The second quarter of 2025 saw operating revenue of 3.371 billion yuan, a year-on-year increase of 35.42%, and a net profit of 2.553 billion yuan, up 31.46% year-on-year [3] Business Growth Drivers - The brokerage and margin financing businesses were the main growth drivers, with net income from brokerage reaching 3.349 billion yuan, a year-on-year increase of 67.56% [4][5] - The average daily trading volume in the A-share market increased by 61% year-on-year, contributing to the company's strong performance [4][7] Core Business Resilience - The company has a solid traffic foundation with significant user coverage through its financial portals, contributing to the resilience of its three core businesses: brokerage, margin financing, and fund distribution [5][10] - Fund distribution revenue reached 1.416 billion yuan in the first half of 2025, showing a slight increase of 0.3% year-on-year, indicating a recovery trend [4][8] Future Outlook - The integration of AI into the company's business model is expected to enhance its wealth management ecosystem, with continued high growth anticipated in the second half of 2025 due to market warming and multiple business lines driving performance [9][10] - Revenue forecasts for 2025-2027 are projected at 14.373 billion yuan, 16.856 billion yuan, and 19.047 billion yuan respectively, with net profits of 10.910 billion yuan, 13.127 billion yuan, and 14.545 billion yuan [11][12]