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海底捞(06862):发力多品牌和外卖,高分红持续

Investment Rating - The investment rating for the company is "Buy" [1] Core Views - The company reported a revenue of 20.703 billion yuan, a decrease of 3.7%, and a net profit attributable to shareholders of 1.759 billion yuan, down 13.7% in H1 2025. The core operating profit was 2.408 billion yuan, a decrease of 14.0%. The company plans to distribute an interim dividend of 1.673 billion yuan, with a payout ratio of 95% [2] - The main brand's table turnover rate has declined, but differentiated services are expected to drive a recovery in turnover rates. The company has implemented the "Different Haidilao" plan to enhance customer experience and introduce themed stores [3] - The company is steadily advancing multi-brand development and focusing on the takeaway business, with takeaway revenue increasing by 59.6% in H1 2025 [4] - The cost-to-revenue ratio has increased, putting pressure on the core operating profit margin, which was 11.6%, down 1.4 percentage points [5] - Due to the company's performance in the first half of the year and the overall weak performance of the restaurant industry, the profit forecast has been revised downwards for 2025-2027 [6] Summary by Sections Financial Performance - In H1 2025, the company achieved a revenue of 20.703 billion yuan, a decrease of 3.7%, and a net profit of 1.759 billion yuan, down 13.7%. The core operating profit was 2.408 billion yuan, a decrease of 14.0% [2] - The company plans to distribute an interim dividend of 1.673 billion yuan, with a payout ratio of 95% [2] Brand and Service Strategy - The main brand's revenue was 18.580 billion yuan, down 9.0%, with an average table turnover rate of 3.8 times, a decrease of 0.4 times. The company has closed 5 stores and opened 28 stores, resulting in a total of 1,363 stores by the end of June 2025 [3] - The company is focusing on differentiated services and has launched the "Different Haidilao" initiative to enhance customer experience [3] Multi-Brand and Takeaway Business - The revenue from other restaurant brands was 0.597 billion yuan, an increase of 227.0%. The company operates 14 restaurant brands with a total of 126 stores [4] - Takeaway revenue reached 0.928 billion yuan, an increase of 59.6%, driven by product diversification and capacity enhancement [4] Cost and Profitability - The core operating profit margin was 11.6%, down 1.4 percentage points, with a gross margin of 60.2%, down 0.8 percentage points [5] - Employee cost ratio increased to 33.8%, and other expenses related to takeaway business have also risen [5] Profit Forecast - The revenue forecasts for 2025-2027 are adjusted to 43.055 billion yuan, 45.885 billion yuan, and 49.027 billion yuan, respectively. The net profit forecasts are adjusted to 4.305 billion yuan, 4.786 billion yuan, and 5.355 billion yuan, respectively [6]