Investment Rating - The investment rating for the company is "Outperform the Market" [5] Core Views - The film market recovery has driven ticketing revenue growth, with the company achieving a revenue of 2.47 billion, a year-on-year increase of 14%. The online entertainment ticketing business generated 1.18 billion, up 13% year-on-year. The film market benefited from the Spring Festival blockbusters, achieving a box office of 29.2 billion, a 23% increase year-on-year, with 641 million admissions, up 17% year-on-year [1][8] - The company has a solid position in film distribution, with a rich pipeline of upcoming films. In the first half of 2025, the entertainment content service revenue reached 1.21 billion, an 18% year-on-year increase. The company controlled the distribution of 24 films and developed 4 films, both historical highs. The company is also actively exploring IP business layouts [2][9] - The company's net profit for the first half of 2025 was 178 million, a 37% year-on-year decrease, primarily due to a decline in gross margin. The gross margin for the first half of 2025 was 38%, down 15 percentage points year-on-year, influenced by increased investments in the performance business and underperforming film projects [2][9] Summary by Sections Financial Performance - In the first half of 2025, the company achieved a revenue of 2.47 billion, with ticketing revenue contributing 1.18 billion. The film market's box office reached 29.2 billion, with a 23% year-on-year increase. The company’s net profit was 178 million, down 37% year-on-year, with a non-GAAP net profit of 235 million, down 33% year-on-year [1][2][8] Future Projections - The company is projected to achieve revenues of 4.601 billion, 5.330 billion, and 5.837 billion for 2025, 2026, and 2027 respectively, with adjustments of -4%, -2%, and -2%. The net profit is expected to be 359 million, 561 million, and 668 million for the same years, with adjustments of -37%, -20%, and -21% [3][15] Strategic Focus - The company is focusing on expanding its performance business, with significant growth in local performances and overseas markets. The gross merchandise volume (GMV) for local performances has increased by over 80%, and overseas performance GMV has increased by 300% year-on-year [1][2][8]
猫眼娱乐（01896）：2025H1财报点评：电影大盘回暖，部分内容承压，持续投入演出业务