Workflow
潮宏基(002345):25H1点评:加盟拓店顺畅,利润较快增长

Investment Rating - The investment rating for the company is not explicitly stated in the provided documents, but the overall performance suggests a positive outlook based on revenue and profit growth [1][4]. Core Insights - The company reported a revenue of 4.102 billion yuan for the first half of 2025, representing a year-on-year increase of 19.54%, and a net profit attributable to the parent company of 331 million yuan, up 44.34% year-on-year [1]. - The company successfully expanded its franchise operations, exceeding its original store opening targets for the first half of 2025, with significant growth in franchise revenue [3]. - The company is making strides in international markets, having opened stores in Cambodia and planning further expansions in Malaysia and Thailand [3]. Financial Performance Summary - For the second quarter of 2025, the company achieved a revenue of 1.85 billion yuan, a year-on-year increase of 13.13%, with a net profit of 142 million yuan, reflecting a growth of 44.29% year-on-year [1][2]. - The gross profit margin for Q2 2025 was 24.88%, an increase of 1.58 percentage points year-on-year, attributed to benefits from direct sales channels and product mix optimization [2]. - The company’s revenue from different channels in the first half of 2025 was as follows: self-operated stores (1.17 billion yuan), online (570 million yuan), franchise (2.24 billion yuan), and wholesale (100 million yuan), with franchise revenue growing by 36% year-on-year [3]. Profitability Forecast - The company forecasts revenues of 8 billion yuan, 9.6 billion yuan, and 11.3 billion yuan for 2025, 2026, and 2027 respectively, with year-on-year growth rates of 22%, 20%, and 19% [4]. - The projected net profits for the same years are 523 million yuan, 649 million yuan, and 768 million yuan, with significant growth expected in 2025 at 170% year-on-year [4].