Investment Rating - The investment rating for the company is "Outperform the Market" [5][3]. Core Views - The company reported a total revenue of 886 million yuan in the first half of 2025, a year-on-year decrease of 0.72%, and a net profit attributable to shareholders of 36 million yuan, down 39.67% year-on-year. In Q2 2025, revenue was 416 million yuan, a decrease of approximately 3.1% year-on-year, with a net profit of 14 million yuan, down about 41.9% year-on-year [8][3]. - The retail channel is contributing to revenue growth, while the competitive environment in the catering sector remains challenging. Direct sales increased by 5.3% year-on-year, while distribution channel revenue decreased by 6.4% year-on-year. The growth in direct sales is primarily driven by new retail channel clients, particularly in the bakery segment [8][2]. - The company is focusing on stabilizing its core catering partnerships and expanding into new retail channels, including collaborations with major retailers like Walmart and Hema. The strategy includes product customization and enhancing distributor capabilities to improve channel quality and profitability [10][12]. Financial Summary - The company has adjusted its revenue forecasts for 2025-2027, now expecting revenues of 1.88 billion, 1.97 billion, and 2.10 billion yuan respectively, with year-on-year growth rates of 0.5%, 4.9%, and 6.6%. The net profit forecasts have also been revised down to 80 million, 90 million, and 90 million yuan, reflecting a year-on-year decline of 5.6% in 2025 [3][14]. - The gross margin for Q2 2025 decreased by 2.3 percentage points to 22.7%, influenced by a higher sales proportion of lower-margin products. The company anticipates improved efficiency in the second half of the year [10][2]. - The current price-to-earnings (PE) ratios for 2025, 2026, and 2027 are projected at 37.3, 33.3, and 31.0 times respectively [3][16].
千味央厨（001215）：零售新势力贡献增量，餐饮基本盘有待修复