Investment Rating - The investment rating for the company is "Buy" (maintained) [1] Core Views - The company is currently undergoing a reform period, with revenue and profit under pressure in the short term due to a decline in the seasoning business. The revenue and net profit for H1 2025 were 2.13 billion and 260 million yuan, respectively, representing a year-on-year decline of 18.6% and 26.6% [4][5] - Despite the short-term challenges, the company is expected to benefit from the ongoing reforms and increased investment in expenses, leading to a slight adjustment in net profit forecasts for 2025-2027 [4][6] - The company aims for long-term development through both organic growth and external acquisitions, with a focus on enhancing brand image and addressing product gaps [7] Summary by Sections Financial Performance - In H1 2025, the company's seasoning business saw significant revenue declines across various products, with soy sauce, chicken essence, and cooking oil down by 16.7%, 22.0%, and 49.4% year-on-year, respectively [5] - The company added 245 new distributors, bringing the total to 2,799, indicating ongoing efforts to strengthen its distribution network [5] Cost and Profitability - The gross margin increased by 2.42 percentage points to 39.1%, while the net margin decreased by 2.64 percentage points to 12.1% in H1 2025. The gross margin improvement is attributed to lower raw material prices and product structure optimization [6] - The increase in expense ratios for sales, management, R&D, and financial costs is primarily due to higher salary expenses and channel transformation efforts [6] Future Outlook - The company maintains a strong commitment to reform, with expectations for internal growth and strategic acquisitions to support stable development. The appointment of a celebrity spokesperson is anticipated to enhance brand recognition [7] - The projected net profits for 2025-2027 are adjusted to 700 million, 810 million, and 880 million yuan, respectively, with corresponding P/E ratios of 21.3, 18.5, and 16.9 times [4][9]
中炬高新(600872):公司信息更新报告:坚定推进改革,费用投放力度加大