珠江啤酒（002461）：2025年半年报点评：量价表现亮眼，看好97纯生持续性

Investment Rating - The report maintains a "Buy" rating for the company, with a target price of 10.77 CNY [7]. Core Views - The company reported strong performance in H1 2025, with revenue, net profit, and net profit excluding non-recurring items reaching 3.198 billion, 612 million, and 587 million CNY respectively, representing year-on-year growth of 7.09%, 22.51%, and 23.31% [1]. - The company is expected to continue its growth trajectory, driven by the strong performance of its flagship product, 97 Pure Draft, and an increasing focus on high-end beer sales [4]. - The report highlights the company's ability to outperform industry trends, with a projected revenue growth of 6.2%, 5.0%, and 4.1% for 2025, 2026, and 2027 respectively [4]. Summary by Sections Financial Performance - In Q2 2025, the company achieved revenue of 1.971 billion CNY, with net profit and net profit excluding non-recurring items at 455 million and 441 million CNY, reflecting year-on-year growth of 4.96%, 20.18%, and 18.80% respectively [1][2]. - The company’s beer revenue in H1 2025 grew by 7.8%, with volume and price increasing by 5% and 3% respectively [2][3]. Cost and Profitability - The company experienced a decrease in cost per ton by 2.8% in Q2 2025, primarily due to lower raw material prices, leading to an increase in gross margin by 3.0 percentage points [3]. - The net profit margin for H1 2025 improved by 2.4 percentage points, supported by stable expense ratios [3]. Market Outlook - The report expresses optimism about the growth potential of 97 Pure Draft, particularly in the South China market, where consumer demand and product structure are favorable [4]. - The company plans to enhance its marketing strategies and expand its high-end product offerings to sustain growth [4]. Financial Projections - Revenue projections for 2025, 2026, and 2027 are 6.087 billion, 6.388 billion, and 6.648 billion CNY, with corresponding net profits of 973 million, 1.106 billion, and 1.214 billion CNY [6][11].