LZLJ(SZ:000568) Huaan Securities·2025-09-01 11:46Investment Rating - The investment rating for the company is "Buy" (maintained) [4] Core Views - The company reported its Q2 2025 performance, with a gross margin decrease of 0.95 percentage points year-on-year to 87.9%, primarily due to product mix issues. The net profit margin also declined by 1.5 percentage points to 43.2% [9][12] - Despite a 15.1% year-on-year decrease in cash sales, the company showed strong channel cooperation willingness, with a slight increase in "revenue + Δ contract liabilities" by 0.6% year-on-year [10] - Looking ahead to the second half of 2025, the company is expected to enhance channel penetration and adapt to younger and lower-alcohol consumption trends, with new products likely to drive growth [11] Financial Performance Summary - For Q2 2025, the company achieved revenue of 7.102 billion (down 7.97%) and a net profit of 3.070 billion (down 11.10%) [12] - For the first half of 2025, revenue was 16.454 billion (down 2.67%) and net profit was 7.663 billion (down 4.54%) [12] - The company anticipates achieving total revenues of 29.474 billion, 30.203 billion, and 33.375 billion for 2025, 2026, and 2027 respectively, with corresponding net profits of 12.472 billion, 12.947 billion, and 14.457 billion [13][15] Financial Metrics - The company’s projected P/E ratios for 2025, 2026, and 2027 are 16, 15.44, and 13.83 respectively [13][15] - The gross margin is expected to be 85.2% in 2025, improving to 86.3% by 2027 [15] - The return on equity (ROE) is projected to decline from 28.4% in 2024 to 20.8% in 2025, stabilizing at 19.3% from 2026 onwards [15]