Fuling Zhacai(SZ:002507) Dongxing Securities·2025-09-02 02:07Investment Rating - The report gives a "Strong Buy" rating for Fuling Zhacai [4][3]. Core Views - The company reported a revenue of 1.31 billion yuan for the first half of 2025, a year-on-year increase of 0.5%, while the net profit attributable to shareholders was 440 million yuan, a decrease of 1.66% [1]. - In Q2 2025, the revenue reached 600 million yuan, showing a year-on-year growth of 7.6%, although the net profit decreased by 4.59% [1]. - The company's strategy of optimizing channels and developing new products has helped maintain the sales of pickled vegetables, with a notable increase in radish product sales by 38.35% [1][2]. - The gross margin slightly increased to 52.00% in Q2 2025, benefiting from lower raw material costs and price adjustments [2]. - The company is accelerating the introduction of new products, which is expected to drive revenue growth, with several new items already gaining popularity [2]. Financial Summary - The company expects a revenue growth of 2.98% year-on-year for 2025, with a net profit growth of 2.69%, leading to an EPS of 0.71 yuan [3][11]. - The current PE ratio is 18.89, and the target valuation is set at 23 times earnings [3]. - The total market capitalization is approximately 15.37 billion yuan [7].