Workflow
新媒股份(300770):第二季度收入增长11%,“广电21条”提升行业景气度

Investment Rating - The investment rating for the company is "Outperform the Market" [6][20][21] Core Views - The company demonstrated stable business performance with a revenue growth of 11% in the second quarter, driven by internet audio-visual and content copyright businesses [1][8] - The introduction of the "Broadcasting 21 Regulations" is expected to enhance the supply of quality content in the industry, benefiting the company's IPTV, internet audio-visual, and content copyright businesses [3][19] - The company is actively expanding into new areas such as micro-short dramas and AI technologies, maintaining a positive long-term outlook [20] Financial Performance Summary - For the first half of 2025, the company reported a revenue of 820 million yuan, a year-on-year increase of 5.9%, with a net profit of 350 million yuan, up 25.2% [1][8] - In the second quarter alone, revenue reached 410 million yuan, reflecting a year-on-year growth of 10.7%, while the net profit increased by 43.9% to 190 million yuan [1][8] - The company's IPTV basic business saw a revenue of 410 million yuan in the first half of 2025, a slight decline of 1.08%, but the gross margin improved by 0.6 percentage points to 52.4% [2][18] - Internet audio-visual business revenue was 340 million yuan, up 12.8%, with significant growth in Guangdong IPTV value-added and internet TV services [2][18] - Content copyright business revenue increased by 24.1% to 84 million yuan [2][18] Future Earnings Forecast - The company is expected to maintain steady growth in net profit, with projections of 710 million, 750 million, and 780 million yuan for 2025, 2026, and 2027 respectively, reflecting growth rates of 8%, 5%, and 4% [20][22] - The diluted EPS is forecasted to be 3.11, 3.27, and 3.39 yuan for the years 2025, 2026, and 2027 [20][22] - The current stock price corresponds to a PE ratio of 15, 14, and 14 for the years 2025, 2026, and 2027 [20][22]