Investment Rating - The report maintains a "Buy" rating for the company, expecting a relative increase of over 20% in stock price compared to the market benchmark within the next six months [12]. Core Views - The company has shown initial success in its strategic transformation, although it is currently facing short-term pressure while awaiting demand recovery [1]. - The company reported a revenue of 886 million yuan for the first half of 2025, a slight decrease of 0.72% year-on-year, and a net profit attributable to shareholders of 36 million yuan, down 39.67% year-on-year [1]. - The company is focusing on enhancing its supermarket channel and big product strategy to drive growth in baking and prepared dishes, countering the decline in traditional staple and snack categories [2]. Financial Performance Summary - For the first half of 2025, revenue from various product categories was as follows: staple foods 413 million yuan (-9.10%), snacks 197 million yuan (-6.57%), baked goods 205 million yuan (+11.02%), and frozen prepared dishes 65 million yuan (+67.31%) [1]. - The company's gross margin for Q2 2025 was 22.66%, a decrease of 2.29 percentage points year-on-year, attributed to intensified competition in the distribution channel and staple food category [2]. - The company has adjusted its profit forecasts for 2025-2027, now expecting net profits of 91 million yuan, 110 million yuan, and 125 million yuan respectively, reflecting year-on-year growth rates of 9%, 21%, and 14% [3]. Valuation Metrics - The current stock price corresponds to a P/E ratio of 33 for 2025, 28 for 2026, and 24 for 2027 [3]. - The company’s total assets are projected to grow from 2,322 million yuan in 2024 to 2,642 million yuan by 2027 [7]. - The report indicates an expected EPS of 0.92 yuan for 2025, increasing to 1.10 yuan in 2026 and 1.26 yuan in 2027 [3].
千味央厨（001215）：策略变革初显成效，短期承压静待需求修复