Investment Rating - The investment rating for the company is maintained as "Buy" [7] Core Insights - The company achieved a revenue of 889 million yuan in H1 2025, a slight decrease of 0.7% year-on-year, with a net profit attributable to shareholders of 40 million yuan, down 39.7% [1] - The revenue from baking and cooked dishes showed positive growth, while new retail channels experienced significant growth [2] - The company is focusing on expanding its product lines and sales channels, particularly in the B2B and new retail sectors, to increase revenue [5] Revenue Breakdown - In H1 2025, the main food and snack categories accounted for 47% and 22% of revenue, respectively, generating 410 million yuan and 200 million yuan, both showing declines of 9.1% and 6.6% year-on-year due to market competition and product lifecycle impacts [2] - The baking and frozen prepared dishes categories, which accounted for 23% and 7% of revenue, respectively, generated 210 million yuan and 70 million yuan, with increases of 11.0% and 67.3% year-on-year [2] Sales Model Performance - In H1 2025, the revenue from the distribution and direct sales models was 450 million yuan and 430 million yuan, reflecting a year-on-year change of -6.4% and +5.3% [3] - The increase in direct sales revenue was primarily driven by partnerships with major retail chains and a significant rise in online sales, which grew by 44.9% year-on-year to 40 million yuan [3] Profitability Metrics - The gross margin for H1 2025 was 23.6%, a decrease of 1.6 percentage points, attributed to the faster growth of lower-margin product categories [3] - The net profit margin fell to 4.0%, down 2.6 percentage points year-on-year, due to increased expenses related to new retail channels and online sales [3] Future Projections - Revenue forecasts for 2025 to 2027 are projected at 1.94 billion yuan, 2.10 billion yuan, and 2.26 billion yuan, representing year-on-year growth rates of 3.6%, 8.5%, and 7.4% respectively [5] - The net profit attributable to shareholders is expected to be 80 million yuan, 100 million yuan, and 110 million yuan for the same period, with a slight decline in 2025 followed by growth in subsequent years [5]
千味央厨（001215）：25年中报点评：大客户表现稳定，新零售渠道发力