GONGNIU(SH:603195) ZHESHANG SECURITIES·2025-09-04 07:41Investment Rating - The investment rating for the company is "Buy" (maintained) [7] Core Views - The company is experiencing short-term pressure on performance but is actively incubating new businesses to empower long-term growth [1] - The company reported a revenue of 8.2 billion yuan for H1 2025, a decrease of 3% year-on-year, and a net profit attributable to shareholders of 2.1 billion yuan, down 8% year-on-year [1] - The company is focusing on product upgrades and new business development, particularly in the electric tools and smart electrical lighting sectors, which show potential for growth despite current market challenges [2][3] Summary by Sections Financial Performance - In H1 2025, the company's revenue from electric connection business was 3.662 billion yuan, down 5.37% year-on-year, while the smart electrical lighting business generated 4.094 billion yuan, a decrease of 2.78% year-on-year [2][3] - The new energy business achieved a revenue of 386 million yuan, reflecting a growth of 33.52% year-on-year, indicating strong performance in this segment [4] - The gross margin for H1 2025 was 42.33%, a slight decrease of 0.62 percentage points year-on-year, but showed a recovery in Q2 2025 with a gross margin of 43.51% [5] Business Segments - The electric tools business has established a comprehensive channel system covering over 30,000 stores, indicating a strong market presence and growth potential [2] - The smart electrical lighting segment is enhancing product capabilities through continuous R&D and strategic partnerships with home decoration companies, which is expected to improve market penetration [3] - The new energy segment is expanding its product ecosystem and channel coverage, focusing on home charging stations and energy storage solutions [4] Future Outlook - The company is expected to achieve revenues of 17.026 billion yuan in 2025, with a year-on-year growth of 1.16%, and net profits of 4.325 billion yuan, reflecting a growth of 1.24% [12] - The company is projected to maintain a stable gross margin and improve profitability through product structure optimization and lean management practices [5]