古井贡酒（000596）：降速释压，净利率提升逻辑持续兑现

Investment Rating - The investment rating for the company is "Buy" with a target price maintained [6][17]. Core Views - The company is experiencing a release of pressure due to a slowdown, with a continued logic for net profit margin improvement [4]. - The company is positioned as a leading brand in the Anhui liquor market, with a solid domestic foundation, and is preparing for a strong performance in the upcoming peak season [4]. Financial Performance - For Q2 2025, the company's revenue, net profit attributable to the parent, and net profit excluding non-recurring items were 4.734 billion, 1.332 billion, and 1.315 billion yuan respectively, showing year-on-year declines of 14.23%, 11.63%, and 11.81% [1]. - The gross margin and net margin for Q2 2025 were 80.24% and 29.33%, reflecting a decrease of 0.26 and an increase of 1.19 percentage points year-on-year [4]. Revenue Breakdown - In H1 2025, the revenue from year-on-year raw liquor, Gujing Gongjiu, and Huanghelou was 10.959 billion, 1.184 billion, and 1.497 billion yuan respectively, with year-on-year changes of +1.59%, -4.39%, and +6.68% [2]. - The average price per ton for year-on-year raw liquor, Gujing Gongjiu, and Huanghelou was 235,200, 60,300, and 98,400 yuan/ton, showing year-on-year declines of 8.31%, 12.49%, and 4.84% [2]. Market and Channel Insights - In H1 2025, the revenue from North China, Central China, and South China was 8.09 billion, 12.297 billion, and 7.68 billion yuan, with year-on-year changes of -27.04%, +3.60%, and -5.84% respectively, indicating a solid performance in Central China [3]. - The number of distributors in North China, Central China, and South China increased by 90, 161, and 25 to 1,378, 3,009, and 655 respectively, with average distributor scale changes of -31.80%, -1.94%, and -9.43% [3]. Cost and Cash Flow Analysis - The sales expense ratio decreased year-on-year by 1.86 percentage points to 22.78%, attributed to improved cost efficiency due to scale effects [4]. - The operating cash flow for Q2 2025 was 2.309 billion yuan, reflecting a year-on-year increase of 48.45% [4]. Profit Forecast - The company has adjusted its profit forecast for 2025-2027, expecting net profits attributable to the parent to be 5.620 billion, 6.002 billion, and 6.810 billion yuan respectively, down from previous estimates of 6.299 billion, 7.207 billion, and 8.104 billion yuan [4].