Investment Rating - The report has downgraded the investment rating to "Recommended" for Nova Star Cloud (301589) [2][8]. Core Views - The company achieved total operating revenue of 1.533 billion yuan in H1 2025, a year-on-year decrease of 1.93%. The total profit reached 336 million yuan, down 7.86% year-on-year, and the net profit attributable to the parent company was 294 million yuan, a decline of 9.33% year-on-year [2][4]. - The company is focusing on dual growth through commercialization and overseas expansion, with a notable 21.31% year-on-year increase in overseas revenue in H1 2025, indicating the effectiveness of its international strategy [4][8]. - The company has a strong commitment to R&D, with a 1.31% increase in R&D investment year-on-year, and 40.55% of its employees are engaged in R&D activities [8]. Financial Summary - The projected total operating revenue for 2025-2027 is 3.606 billion, 4.021 billion, and 4.582 billion yuan, with year-on-year growth rates of 10%, 11.5%, and 13.9% respectively [4][8]. - The net profit attributable to the parent company is expected to be 676 million, 777 million, and 928 million yuan for the same period, with growth rates of 14%, 14.9%, and 19.4% respectively [4][8]. - The earnings per share (EPS) are projected to be 7.32, 8.41, and 10.04 yuan for 2025, 2026, and 2027, with corresponding price-to-earnings (PE) ratios of 24, 21, and 18 [4][8]. Market Position and Strategy - The company is positioned as a leader in the MLED sector, with significant advancements in technology and product offerings, including the launch of core detection equipment and integrated circuit products [8]. - The company has established a global service system around major cities and is implementing a "7×24 hours" response mechanism to enhance overseas customer service capabilities [8]. - The company plans to maintain a high cash dividend payout, distributing 5.60 yuan per 10 shares, which reflects a commitment to shareholder returns while focusing on core business investments [8].
诺瓦星云（301589）：2025年半年报点评：商业化与海外拓展双轮发力，研发持续护航