FLYCO(SH:603868) HTSC·2025-10-28 09:07Investment Rating - The report maintains an "Accumulate" rating for the company with a target price of RMB 40.50 [6]. Core Views - The company's revenue and profit were slightly under pressure in Q3 2025 due to intensified industry competition, with Q3 revenue at RMB 9.24 billion, down 7.8% year-on-year and 3.5% quarter-on-quarter. The net profit attributable to the parent company was RMB 1.36 billion, down 8.8% year-on-year and 2.9% quarter-on-quarter, resulting in a net profit margin of 14.72% [1][6]. - Despite the current challenges, the report anticipates a potential operational turning point as the Broi brand's product layout improves and channel structure adjustments are implemented, leading to expected profit elasticity [1][2]. Summary by Sections Q3 Performance - In Q3 2025, the company reported revenue of RMB 9.24 billion, a decrease of 7.8% year-on-year and 3.5% quarter-on-quarter. The net profit attributable to the parent company was RMB 1.36 billion, down 8.8% year-on-year and 2.9% quarter-on-quarter, with a net profit margin of 14.72% [1][3]. - For the first three quarters, the company achieved revenue of RMB 30.40 billion, down 8.5% year-on-year, and a net profit of RMB 4.57 billion, down 1.6% year-on-year, with a net profit margin of 15.04%, up 1.0 percentage points year-on-year [1]. Product Performance - The Broi brand showed strong sales growth, particularly in the hair dryer segment, with a year-on-year increase of 143.3%. However, the main brand, Feike, faced sales pressure due to its higher-end positioning amid increased competition [2]. - The report highlights that the electric toothbrush segment saw a significant decline in sales, down 57.0% year-on-year, indicating ongoing challenges in new product expansions [2]. Profitability and Cost Structure - The overall gross margin for Q3 2025 was 56.1%, a slight decrease of 0.8 percentage points year-on-year, attributed to revenue decline and intensified competition. The total expense ratio was 40.4%, down 2.6 percentage points year-on-year, with sales expenses benefiting from strategic adjustments [3]. - The report notes that the net profit margin for Q3 2025 was 14.7%, reflecting a year-on-year decrease of 0.2 percentage points [3]. Profit Forecast and Valuation - The profit forecast for the company has been slightly adjusted downward, with expected net profits for 2025, 2026, and 2027 at RMB 6.15 billion, RMB 7.07 billion, and RMB 8.40 billion, respectively. The corresponding EPS is projected to be RMB 1.41, RMB 1.62, and RMB 1.93 [4]. - The report assigns a target PE of 25 times for 2026, resulting in a target price of RMB 40.50, slightly down from the previous target of RMB 41.04 [4].