KWEICHOW MOUTAI(SH:600519) Guoxin Securities·2025-10-30 06:34Investment Rating - The investment rating for the company is "Outperform the Market" [6][4][14] Core Views - The company demonstrated operational resilience amidst demand pressure, with total revenue for Q1-Q3 2025 reaching 130.9 billion yuan, a year-on-year increase of 6.3%, and net profit of 64.6 billion yuan, also up 6.2% year-on-year [1][4] - In Q3 2025, total revenue was 39.8 billion yuan, showing a slight year-on-year increase of 0.3%, while net profit was 19.2 billion yuan, up 0.5% year-on-year [1][4] - The company is expected to accelerate the delivery of 500ml Flying Moutai and increase the supply of kilogram Flying Moutai to support growth, as the demand for non-standard products remains under pressure [2][4] Summary by Sections Revenue and Profitability - Q3 2025 saw Moutai liquor revenue of 34.9 billion yuan, a year-on-year increase of 7.26%, while series liquor revenue dropped by 34% to 4.1 billion yuan [2] - The overall gross margin improved slightly by 0.23 percentage points year-on-year, attributed to the increased proportion of Flying Moutai products [2][4] Channel Performance - Wholesale channel revenue in Q3 2025 was 23.5 billion yuan, up 14.39% year-on-year, indicating strong resilience in the distribution channels [2] - Direct sales channel revenue decreased by 14.87% to 15.5 billion yuan, with "i Moutai" contributing 1.9 billion yuan, down 57.24% year-on-year [2] Financial Forecasts - The company has slightly adjusted its revenue and profit forecasts for 2025-2027, now expecting total revenue of 183.5 billion yuan, 192.1 billion yuan, and 202.1 billion yuan, with year-on-year growth rates of 5.4%, 4.7%, and 5.2% respectively [4][5] - The forecast for net profit is set at 90.6 billion yuan, 95.2 billion yuan, and 100.5 billion yuan for the same period, with growth rates of 5.1%, 5.1%, and 5.6% respectively [4][5]