LZLJ(SZ:000568) SINOLINK SECURITIES·2025-10-31 03:04Investment Rating - The report maintains a "Buy" rating for the company, with expected earnings per share (EPS) of 8.28, 9.19, and 10.47 for the years 2025, 2026, and 2027 respectively, corresponding to price-to-earnings (PE) ratios of 15.7, 14.1, and 12.4 [4] Core Insights - The company reported a revenue of 231.3 billion yuan for the first three quarters of 2025, a year-on-year decrease of 4.8%, and a net profit attributable to shareholders of 107.6 billion yuan, down 7.2% year-on-year. In Q3 2025, revenue was 66.7 billion yuan, a decline of 9.8%, with a net profit of 31.0 billion yuan, down 13.1% year-on-year [2][3] - The product structure is stabilizing, with expectations that the core product, Guojiao 1573, will experience a decline similar to the overall trend. The company is focusing on channel price control and expanding its market presence in key regions [3] - The company is leveraging its product matrix to target mid-to-low price segments, enhancing promotional activities, and optimizing inventory levels to drive sales [3] Financial Performance Summary - For Q3 2025, the company's net profit margin decreased by 1.7 percentage points to 46.4%, with a gross margin of 87.2%, down 1.0 percentage points. The sales expense ratio increased by 1.7 percentage points, and the management expense ratio rose by 0.3 percentage points [3] - The company expects revenues to decline by 6.3% in 2025, followed by growth of 8.5% in 2026 and 11.6% in 2027. Net profits are projected to decrease by 9.5% in 2025, then increase by 11.0% and 13.9% in the following years [4][9] - The balance of contract liabilities at the end of Q3 2025 was 3.84 billion yuan, an increase of 3.1 billion yuan from the previous quarter, indicating a revenue decline of 9.4% when considering contract liabilities [3] Market Analysis - The report indicates a strong potential for national expansion and mid-to-long-term growth elasticity, supported by the recovery of consumption scenarios and effective sales organization [3] - The company has a robust historical performance with a projected return on equity (ROE) of 23.9%, 24.8%, and 26.4% for the years 2025, 2026, and 2027 respectively [9][10]