Investment Rating - The investment rating for Mousse Co., Ltd. (001323) is not explicitly stated in the provided documents, but the report indicates a focus on potential growth opportunities in AI mattresses and overseas expansion [1]. Core Viewpoints - Mousse Co., Ltd. has experienced short-term performance pressure due to weak demand in the real estate market and overall domestic consumption [2]. - The company is optimizing its multi-channel strategy, enhancing retail capabilities through improved store selection and expanding online presence, particularly on platforms like Douyin and Amazon [2]. - The company is leveraging AI technology to develop smart mattresses, aiming to provide personalized health sleep solutions, which is expected to increase market penetration in this category [2]. - The gross margin for Q3 2025 was reported at 53.2%, showing a year-on-year increase, while the net profit margin was 8.5%, reflecting a decrease [3]. - The company maintains a stable cash flow and operational capability, with a net operating cash flow of 0.7 billion yuan in Q3 2025 [3]. - Profit forecasts for 2025-2027 indicate a gradual increase in net profit, with estimates of 7.2 billion yuan in 2025, 7.9 billion yuan in 2026, and 8.8 billion yuan in 2027, corresponding to P/E ratios of 16.2X, 14.8X, and 13.3X respectively [3]. Financial Summary - For the first three quarters of 2025, Mousse Co., Ltd. reported total revenue of 3.761 billion yuan, a year-on-year decrease of 3.0%, and a net profit of 467 million yuan, down 10.6% [1]. - The Q3 2025 revenue was 1.284 billion yuan, reflecting a year-on-year increase of 2.8%, while the net profit for the same period was 109 million yuan, down 26.8% [1]. - The company’s gross margin for Q3 2025 was 53.2%, an increase of 3.33 percentage points year-on-year, while the expense ratio was 44.4%, up 7.5 percentage points [3]. - The projected total revenue for 2025 is 5.572 billion yuan, with a slight decrease of 0.5% year-on-year, and a net profit forecast of 723 million yuan, down 5.7% [5].
慕思股份（001323）：业绩短期承压，期待AI床垫打开空间