海信视像(600060):业绩略超预期,新显示新业务快速增长

Investment Rating - The investment rating for the company is "Buy" with a target price not specified [6] Core Views - The company reported a slight revenue beat with Q1-Q3 2025 revenue at 42.83 billion yuan, up 5.4% year-on-year, and net profit at 1.63 billion yuan, up 24.3% year-on-year [1] - The new display business is experiencing rapid growth, with commercial display revenue increasing over 149% year-on-year and smart projection sales up over 107% [2] - The company is positioned as a global leader in the display industry, with a focus on high-end technologies like Mini LED and MicroLED, and is expected to maintain steady long-term growth [4] Financial Performance - For Q3 2025, the company achieved a gross margin of 14.4%, up 0.5 percentage points year-on-year, and a net profit margin of 3.7%, also up 0.5 percentage points year-on-year [3] - The company’s revenue for 2025 is projected to be 59.52 billion yuan, with a net profit of 2.51 billion yuan, reflecting a growth rate of 11.75% [5] - The company’s earnings per share (EPS) is expected to reach 1.92 yuan in 2025, with a price-to-earnings (P/E) ratio of 12.88 [5] Market Dynamics - The domestic TV market is facing challenges, with a retail volume decline of 12.1% year-on-year in Q3 2025, while overseas demand is expected to improve due to upcoming sports events [2] - The company is leveraging its technological advancements to redefine global display quality standards, particularly with its proprietary AI image quality chip [3]