Jiajiayue(SH:603708) ZHESHANG SECURITIES·2025-11-02 09:11Investment Rating - Investment Rating: Buy (Maintain) [1] Core Views - The company achieved operating revenue of 4.581 billion yuan in Q3 2025, a year-on-year decrease of 3.87%, but an increase of 14.52% compared to the same period in 2019. The net profit attributable to the parent company was 23 million yuan, up 24.34% year-on-year, but down 81.79% compared to 2019. The net profit after deducting non-recurring items was 16 million yuan, a significant increase of 469.57% year-on-year, but down 86.76% compared to 2019 [6][6][6] - The company has accelerated store renovations and upgrades since November 2024, enhancing product quality, service quality, and store environment, leading to increased customer traffic and improved overall gross margin [6][6] - The company has optimized its regional layout and multi-format strategy, with a total of 242 comprehensive supermarkets, 400 community fresh food supermarkets, 202 rural supermarkets, and other formats as of Q3 2025 [6][6] - The company has focused on reducing losses in provinces outside its core market, with revenue from these areas reaching 2.27 billion yuan in Q1-Q3 2025, a year-on-year increase of 1.67% [6][6] - The company has demonstrated excellent cost control capabilities, with a gross margin of 23.79% in Q3 2025, an increase of 1.14 percentage points year-on-year [6][6] - The company is transitioning towards quality retail, enhancing the relationship with suppliers, and increasing the proportion of self-owned and customized products from 13% to 15% [6][6] - The company is expected to achieve operating revenues of 17.904 billion, 18.249 billion, and 18.446 billion yuan for 2025-2027, with net profits of 219.51 million, 265.58 million, and 299.15 million yuan respectively [6][6]