CHJ(SZ:002345) Huaxin Securities·2025-11-02 11:05Investment Rating - The report maintains a "Buy" investment rating for the company [4] Core Insights - The company reported a strong performance with total revenue of 6.237 billion yuan for the first three quarters of 2025, representing a 28% year-on-year increase, while the net profit attributable to shareholders was 317 million yuan, up 0.3% [1] - The jewelry business experienced significant growth, with a 54% increase in revenue in Q3 2025, and the company continues to expand its franchise network, adding 144 new stores since the beginning of the year [3] - The company is focusing on cost control and efficiency improvements, which has led to a resilient operating performance despite a decline in net profit due to goodwill impairment [2] Summary by Sections Financial Performance - In Q3 2025, the company achieved total revenue of 2.135 billion yuan, a 50% increase year-on-year, but reported a net loss of 14 million yuan, a 117% decrease compared to the previous year [1] - The gross margin decreased by 2 percentage points to 21.93%, while the net profit margin fell by 7 percentage points to -0.76% due to a goodwill impairment of 171 million yuan related to the handbag business [2] Business Expansion - As of the end of September 2025, the total number of jewelry stores reached 1,599, with 1,412 being franchise stores, reflecting a net increase of 144 stores since the beginning of the year [3] - The company plans to open 20 stores overseas by the end of 2028, demonstrating confidence in its expansion strategy despite market challenges [3] Earnings Forecast - The earnings per share (EPS) estimates for 2025-2027 have been adjusted to 0.51, 0.72, and 0.86 yuan respectively, with corresponding price-to-earnings (PE) ratios of 26, 19, and 16 times [4]